When most online marketers and website owners approach website optimization, they have a clear strategy: “I’m going to find the most important keywords and I’ll start targeting them from today on.” That’s one way to approach the issue, but it’s not necessarily the most effective one.
Why it makes sense to use twitter for marketing
How to measure the success of your social media marketing campaign
The importance of maintaining a Facebook page for the benefit of creating a personal rapport with people.
Social media is becoming increasingly an important marketing tool. Many nonprofit, government and private agencies are teaching them how to do so.