URL Shortening Destroying the Web

We make good descriptive URIs just to get it converted to some random meaningless string. :(

Believe it: the humble hyperlink, thanks to pervasive URL shortening, can now be wielded as a weapon. The internet is the house that PageRank built, and it’s all predicated on hyperlinks. Once you start making every link your special flavor of “shortened” link, framing the target content — heck, maybe wrapping it in a few ads for good measure — you’ve completely turned that system on its head.

Read the full article: Url Shorteners: Destroying the Web Since 2002

Via Binny VA

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This entry was posted on Wednesday, June 17th, 2009 at 12:10 am and modified on Monday, June 29th, 2009 at 5:29 pm. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

Comments : 1

  1. It has drawbacks and advantage also