Creating excellent SEO content is vital in allowing yourself and/or your company to have a good online presence. Linking into other sites and having them link into you is a great way to do this. You can also have SEO content written for your site, and then submit those articles to different article directories. These are very useful and very common ways to build an online presence. What are some more creative ways to build an online presence? You need to get creative with SEO and realize that there are several different things you can do.