Facebook is one of the few platforms that offer both individuals and business owners with an excellent variety of targeting options for advertising. Picking from the rich assortment of options can be a bit confusing, from pixel targeting to behavioral tracking and so on.
When it comes to Facebook, there's no one-size-fits-all recommendation for ads success. As such, people get confused when confronted with the challenge of getting their ads to the exact audience(s) on Facebook.
However, we found that the pros always watch out for specific elements when dealing with Facebook ads. These elements are ultimately a list of place-markers and way-pointers that can tell you whether or not your ad is edging success.