No matter a website is the key to the online world. But SEO is the key to success in that world. It makes you visible in the world of millions, and helps you to gain more targeted traffic to your website. Thus, it’s vital to find a right SEO company. But, the SEO industry is not known its transparency and it can be difficult or say confusing for the business owners who are wondering just what exactly they will be receiving in return of their investment.